For this week, I chose to research Kate Moross. 

Kate Moross is a designer and illustrator based in London, born in 1986. Her most notable works include campaigns for Cadbury, Converse trainers and also a signature clothing range for Topshop. She also produced a large variety of work for the company Simian Mobile Disco.

A lot of Moross’ work is vibrant, with geometric influences throughout. Her work seems to have a large pop-are influence with the way these shapes are portrayed.

Kate Moross specifically likes playing with typography and illustration in her work. She outlines the main images she uses with lots of typography, often in contrasting colours and playful fonts, which is most probably aimed at a younger audience. Often, the words she uses are short, snappy sentences, which works well with her colour schemes as your eye is drawn all over the page as soon as you look at the image. Her typography often doesn’t conform to normality, with freeform letters barely holding shape, as if filled with a liquid. Moross has effectively coined her own typeface without having to formally create one, due to her work being so unique and identifiable.

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Drawing Week – Tree.

For this opening week, we created a wire tree, with paper ‘leaves’, that we set on fire. This was to symbolise the way man made objects are destroying natural life as we know it.  

For my final piece this week, I drew inspiration from Damian Ortega. much like his exploding car, I decided to do an exploding view of a shoe. As much as I liked the ideas behind it (the more you cut up the shoe, the more you understand about it, but this renders the object useless (to learn about something, do you have to destroy it?)), the final piece itself did not come together as well as I’d hoped. The shoe fell apart as soon as I started to cut into it, and I did not let the shoe hang as low as I’d wanted. Given more time, I would probably use a different object, but the exploded view idea is something I am very fond of.

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Fine Art – Final Piece

This week, I have been doing a crash course in fine art. One artist in particular that I like is Damian Ortega.

Damian Ortega is a fine artist, born in Mexico City in 1967.  At the age of 16, he left home and began working for sculptors and cartoonists (amongst other odd jobs).  Soon after, he started his artistic career as a political cartoonist. Ortega has kept an element of political satire throughout his work. His first exhibitions (both solo and group art work) were displayed in 1998. His most famous work is Entitled “Cosmic Thing”.  In this series of three pieces of work, in which he plays with the legendary Volkswagen Beetle, he toys with the elements of commercialisation and simplicity. The exploded diagram view of the Beetle (piece 2 of the trilogy) looks very much like a diagram you would find in a car manual. One of the more interesting ideas of this work I found was that as it has been exploded, you can see in much more detail how the car is made up, thus learning more about the vehicle which at first glance looks relatively simple. However, the more you take it apart and learn about it, the more useless the vehicle becomes, which is rather ironic.

Another famous piece of work, which I find interesting, is titled “spirit and matter”, which he created in 2004. This is a work in which he used everyday objects, such as doors, to spell out the word spirit (when seen from above). This creates a double meaning to the piece, in which the viewer can completely immerse themselves in the installation, and one where a separate meaning is created from a distance. In an interview, Ortega said “One viewpoint is physical, as the visitor is invited to walk through the structure, and one viewpoint is conceptual, seen from the outside, where the structure comes together to form the words “spirit” and “matter”.

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Cosmic Thing – Damian Ortega.